Competitive Intelligence
Competitive Intelligence is ethical, timely and useful value-added information on customers, competitors, and other stakeholders in the competitive environment.
It involves establishing intelligence needs, generating relevant information, analyzing, and disseminating actionable insights for key decision makers to build their competitive advantage and boost profitability.
Competitive Intelligence services include
Competitor Profiling, Analysis & Monitoring
Companies need to monitor their competitors to predict their next action, exploit their weaknesses, undermine their strength, blow up threats against them and undercut their opportunities. This monitoring can be a one-time event or periodic, depending on the level of threat from competition.
Benchmarking Studies
Manufacturing & Cost Studies
Counter Intelligence Strategies